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Prestige sales rise 7%, says NPD
July 12, 2016
By: TOM BRANNA
Editor
Playing it safe in the sun is paying off for makeup marketers. Sales of prestige skin care and makeup products with any SPF reached $1.4 billion in the 12 months ending May 2016 (June’15-May’16), growing 7% during the past two years, according to a new study by The NPD Group. “Sun care looks to be the next beauty growth area to emerge, as consumers move from a singular focus on correction to a broader focus on care,” said Karen Grant, global beauty industry analyst, The NPD Group. Across ...
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